VIPHAIR4UTRAINING
CASE Business &
Growth System
Stop Undercharging, Over-Giving
And Second-Guessing Yourself
Business, confidence and personal-development support created specifically for self-employed hair professionals.
The CASE Business & Growth System
helps you understand what is happening with your prices, time, clients, boundaries and confidence, before creating a practical way forward.
Already Behind The Chair ?
You have clients
Your clients are happy
You are working your socks off.
But are you feeling it financially?
Maybe the answer isn't working more.
Maybe it's recognising the value of what you already do.
Are your clients really saying they won't pay more?
Or are you saying it for them?
Do you ever this is ?
" My clients won't pay that"
" They will go somewhere cheaper"
'I am not good enough to charge that"
Sometimes the biggest thing holding your prices back isn't the clients
It is what you believe you are worth.
Start With The FREE
CASE Profit Pause
You spend every day looking after your clients, but when did you last pause and consider what your business is doing for you?
The CASE Profit Pause is a short evaluation covering:
• Profitability
• Pricing
• Unpaid time
• Client boundaries
• Confidence
• Business pressure
It will help you identify what is working, where the warning signs may be and what could benefit from a closer look
Does This Sound Familiar?
You may be technically capable and have happy clients, but still feel that your business is not properly rewarding you.
Is This You
• You worry that clients will leave if you increase your prices.
• You struggle to enforce deposits and cancellation charges.
• Clients contact you during evenings and days off.
• You regularly give away additional time or services.
• You find it difficult to say no.
• Difficult clients or complaints affect you personally.
• You feel overwhelmed or unsure about your direction.
• You know something needs to change but do not know where to start.
You may need to pause, evaluate what is happening and make different decisions.
The CASE Method
C- CLARITY
Where are you now and where do you want to be
We get clear about your skills, your confidence and what you want from your future.
A- AUDIT
What do you need right now?
We look at your current skills, experience and confidence to identify the gaps holding you back.
If you are already working in the industry, we can also look at what's happening in your business.
S- STRATEGY
How are we going to get you there?
We create a practical way forward that's right for you, developing your skills, confidence and mindset along the way.
E- EMPOWERMENT
Turn what you have learned into confidence.
With personal support and friendly accountability, I will help you put your skills into practice and keep you moving forward.
What Can the System Help With?
Pricing and Profitability
Understand what your services need to earn and identify where money may be leaking from your business.
Boundaries and People-Pleasing
Establish clearer expectations around messages, working hours, deposits, cancellations, lateness and saying no.
Confidence and Communication
Feel more confident discussing prices, managing expectations and handling difficult client conversations.
Time Management
Recognise where your time is disappearing and create a more manageable working week.
Client Problems
Improve consultations, communication and policies while learning when a client or service may not be right for you.
Business Direction
Stop constantly second-guessing your decisions and identify what you should focus on next.
Business & Growth Mentoring
£99/month
Knowing what needs to change is only the beginning.
Business & Growth Mentoring gives you personal support and accountability to help you implement your CASE Action Plan.
Depending on your needs, we may work on:
• Prices and profitability
• Client policies
• Boundaries
• Confidence
• Communication
• Time management
• Customer service
• Difficult conversations
• Personal and professional goals
Jacquie Case
Meet Your Trainer & Mentor
Most training providers teach techniques.
I help you turn those techniques into confidence with real clients.
As a qualified Hair Educator, Career Coach and Confidence Coach, I understand that learning is more than completing a course. It is about having confidence to use your skills and create a career you enjoy.
* Years of industry experience
* Fully qualified trainer / educator
* Career & Confidence Coach
* One-to-One Support
* Real-World Success.
What 1-to-1 Training Means
Training built around your skill level
Immediate feedback and correction
Time to ask questions without embarrassment
Practical support with real-client situations
A pace that works for you
.Business, Pricing & Mindset (CASE Growth System)
Q: How do I calculate profitable prices and stop undercharging for my hairdressing services?
Undercharging stems from not knowing your true business overheads and cost-per-hour. Through Jacquie’s CASE Growth System, we audit your real expenses, desired income, and local market positioning to build a transparent, highly profitable price list that reflects your true skill level.
Q: What is the CASE Growth System for self-employed hairdressers?
The CASE Growth System is Jacquie’s proven 4-pillar mentoring framework: Clarity (setting clear business goals), Audit (evaluating current pricing and skills), Strategy (building a custom action plan), and Empowerment (overcoming mindset blocks to achieve long-term growth and higher income).
Q: How can 1-to-1 mindset coaching help me overcome imposter syndrome and consultation anxiety?
Led by Master NLP Practitioner Jacquie, our mindset coaching addresses the root causes of imposter syndrome, client anxiety, and fear of raising prices. You learn mental tools to stay calm under pressure, communicate assertively during consultations, and value your expertise.
Q: Do you offer business mentoring for self-employed stylists, mobile hairdressers, and salon owners?
Yes. We offer 1-to-1 online and in-person business mentoring tailored specifically to self-employed stylists, mobile hairdressers, and salon owners who want to attract high-paying clients, streamline booking systems, and increase profitability.